Monday, 03 October 2016 10:57

What Are SERPs?

SERPs (Search Engine Results Pages) are the pages displayed by a search engine in response to a query by a searcher. It's really that simple. You search for "Black Leather Shoes" and the results are what designers and SEO Specialists refer to as "SERPs".

Type of SERPs

There are basically two types of SERPs. Organic (the non paid for links that you see in the results) and paid (results where someone has paid to be presented in the results).

We focus almost exclusively on organic ranking and SERPs. You can read more about this in our article "Organic SEO Checklist where we discuss some of te basic elements of organic SEO.

We measure these through SERPs Tracking to see how effective our campaign has been.

Search Query

Also known as "user search string" is the word or set of words that are typed by the user into search bar of the search engine. The search query produces the results and then displays those for the searcher.

Using SERPs To Your Advantage

As mentioned above we focus almost exclusievly on organic SEO and one of the ways we do this is actually quite simple.

We identify which search terms are relevant to your business, perhaps some of the services you provide or products you sell and we create content specific to this service area.

Then we optimise this content to give that article the best possible opportunity of being found in search when people are looking for your product or service.

Landing Pages

These are referred to as "Landing Pages" or pages that should appear in the search results that are not your primary page or your home page but are actually pages designed specifically to attract traffic to your website through organis SERPs.

We then monitor these pages through SERPs Tracking to see how effective our marketing campaign has been.

Additional Info

Last modified on Monday, 03 October 2016 11:06

42 comments

  • Comment Link Scott Monday, 18 November 2019 13:41 posted by Scott

    Hi there, i read your blog occasionally and i own a similar one and
    i was just wondering if you get a lot of spam feedback?

    If so how do you protect against it, any plugin or anything you
    can suggest? I get so much lately it's driving me mad so any help is very
    much appreciated.

    Report
  • Comment Link Teri Friday, 15 November 2019 23:14 posted by Teri

    Thank you for your website post. Jones and I are already saving for just a new ebook on this issue and your article has made people like
    us to save the money. Your notions really responded all our inquiries.

    In fact, in excess of what we had acknowledged previous to the time we ran into your
    amazing blog. My partner and i no longer have doubts plus a
    troubled mind because you have completely attended to
    our own needs right here. Thanks

    Report
  • Comment Link Tyree Thursday, 14 November 2019 04:58 posted by Tyree

    Takie podrywanie to gwoli niej męka. Także podrywanie.

    Report
  • Comment Link Charlie Thursday, 14 November 2019 01:55 posted by Charlie

    Terrific post however I was wondering if you could write a litte more on this subject?
    I'd be very grateful if you could elaborate a
    little bit further. Kudos!

    Report
  • Comment Link Rosemarie Thursday, 07 November 2019 16:33 posted by Rosemarie

    Online Kitap Indir Hit Kitaplar 2016

    Report
  • Comment Link Lynette Saturday, 02 November 2019 15:31 posted by Lynette

    You really make it seem so easy along with your presentation however I
    in finding this matter to be really one thing which
    I feel I would by no means understand. It sort of feels too complex and very extensive for me.
    I am having a look forward on your next submit, I'll try
    to get the grasp of it!

    Report
  • Comment Link Randi Sunday, 20 October 2019 11:01 posted by Randi

    Thank you for another fantastic article. The place else could anyone
    get that kind of information in such an ideal approach of writing?
    I've a presentation next week, and I am at the look for such info.

    Report
  • Comment Link pocket knife nike black Sunday, 02 June 2019 13:54 posted by pocket knife nike black

    Nice Situation Model 1908 Swiss Army Knife.

    Report
  • Comment Link gode Lommeknive Saturday, 27 April 2019 10:34 posted by gode Lommeknive

    Βe caгeful openinjg the knives and ⲟther tools.

    Report
  • Comment Link Yasmin Monday, 01 April 2019 02:16 posted by Yasmin

    I neeԀed to thank you for tһis fantastic reaⅾ!!
    I certainly loved eᴠery little bit of іt. I have ցot you bookmarked to ⅼook ɑt new thingѕ
    you post...

    Report

Leave a comment

Make sure you enter all the required information, indicated by an asterisk (*). HTML code is not allowed.

Our Most Popular Blog Articles

  • Default
  • Title
  • Date
  • Random
load more hold SHIFT key to load all load all

Turning Ideas Into Reality

We work with companies all over the world helping them realise their ideas and optimise ideas already working well for them.

Need Help With Your SEO ? We don't just monitor, we don't just make changes, we train you to manage your own SEO !

Contact us to find out how we can help you make more profit with less effort.

Search

Contact Us

+44 (0)845 527 3596 (UK)
+34 602 155205 (ES)
This email address is being protected from spambots. You need JavaScript enabled to view it.



See how you too can achieve an increase in online revenue.

Review Us...

What Others Have To Say...

  • Michael managed with attention to detail and monitors the status of accounts like a hawk without losing sight of the
    Timothy Barreiro Coral Hotel Group
  • What No Website offers a great and valuable service which is absolutely perfect for any new start business or entrepreneur
    Christopher Pennington Capecan Group
  • That is amazing thank you soooooo so much. Honestly, this is going to change the way we work here.
    Suzanne Lovell Age UK
  • We had an excellent level of communication with What No Website who completed all the tasks in a timely manner…
    CTO Paradise Park Hotel
  • 1

Recent Blog Articles